Episode Description

Is there a way to balance innovation and tradition? The answer is yes, but it takes mindfulness and strategy. Join host Todd and guest Chris Tatge as they discuss the “old guard” in the timber industry, reckoning with new tech and sustainable practices, the ever-changing field of the supply chain, and Chris’s journey in scaling a self-made business to the top of the market.

Chris Tatge is a 25-year veteran framer and Founder, President of DC Materials. A Wisconsin construction company recognized as one of Inc. 5000’s fastest-growing companies in the US that specializing in providing turnkey framing solutions and supplying quality lumber materials for multi- family and commercial projects. He also believes in paying it forward by mentoring the next generation of construction professionals, addressing the skilled labor shortage and setting new standards in construction.

Todd Takes

1. To counter the prevailing bias that “risk equals money,” it’s crucial to clearly articulate how innovation will mitigate risks and address specific pain points.

2. Enhancing your processes and relationships hinges on the extent of information shared, fostering better communication and trust.

3. Embracing feeling out of place, as emphasized by Chris, can cultivate empathy for others and provide a valuable perspective shift.


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Categories: Episodes