When you look back over the past one hundred years, it’s doubtful you’ll find many industries that have changed as noticeably as construction. From mobile cranes, rechargeable electric tools and 3D printing to robotics, drones and 3D modeling in the field on mobile devices, the industry would hardly be recognizable to a 1920’s construction worker.
Digital processes are transforming the construction industry. Although construction lagged behind other industries for decades when it came to putting technology to use, when the time was right, things began to change at an amazing pace.
Automation
Companies have transitioned from relying on paper-based processes and manual workflows to innovative new methods like CAD, cloud-based collaboration tools, BIM, augmented/virtual reality, data analytics, Internet of Things, and automation. Leveraging technology has increased efficiency, with fewer errors and better decisions. A shift in culture, too, has helped companies embrace innovation and an innovative workforce. Tech adoption has become a priority to many, providing momentum that improves productivity and quality.
Artificial Intelligence
Although skepticism remains, the rise of AI is undeniable, and its potential is exponential. In various forms, it has already become an integral part of business operations across all industries. Real-world implementation is proving that the use of AI can improve planning, safety, efficiency, and speed. Design processes are being streamlined, and issues and delays are becoming predictable.
Offsite
Offsite construction has made a profound impact on speed, efficiency, quality control, productivity, and cost savings. Prefabrication and modular processes have enabled forward-thinking construction companies to build smarter, reduce waste, and improve safety through the shift to production in controlled environments. Beyond the tangible benefits of offsite technology, collaboration is another key to success. When teams work together across disciplines and avoid sequestering their information in silos, the results can transform projects. The move toward a more integrated, collaborative approach is making smarter, more efficient projects possible.
Sustainable Business Practices
The industry is experiencing growing consumer pressure to reduce waste, improve energy efficiency, and work with more eco-friendly materials and processes. From a business standpoint, a majority of sustainability measures are good for the bottom line. Innovative approaches to sustainability – optimized material usage, waste reduction, energy and natural resource conservation – are helping companies perform with an increased emphasis on sustainability.
Labor
Workforce and skilled labor shortages remain a challenge in construction. Attracting a new generation of talent is complex. In the face of outdated perceptions about the industry, construction needs to be seen as an attractive career choice. Better training and mentorship programs are serving as solutions. Key marketing points include endless career opportunities – both low-tech and high-tech – as well as pride in a hands-on “job well done.” A career in construction presents an opportunity to be innovative using cutting-edge technology to solve complex problems.
Companies need to showcase the exciting things happening in the construction industry, whether it’s automation, AI, offsite strategies, sustainability, or innovative careers. These are just some of the opportunities to attract more talent, public interest, and investment. It’s time to make construction cool again, and that begins with communicating its impact.
Over the last 6 years, Bridging the Gap podcast has covered all of these topics and more. Listen to our 300th episode today.
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